Privacy policy

Last Updated: April 7, 2026

MENTAID, LLC ("we," "us," or "our") operates this store and website, including all related information, content, features, tools, products and services, in order to provide you, the customer, with a curated shopping experience (the "Services"). MENTAID, LLC is powered by Shopify, which enables us to provide the Services to you. This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, use, or make a purchase or other transaction using the Services or otherwise communicate with us. If there is a conflict between our Terms of Service and this Privacy Policy, this Privacy Policy controls with respect to the collection, processing, and disclosure of your personal information.

Please read this Privacy Policy carefully. By using and accessing any of the Services, you acknowledge that you have read this Privacy Policy and understand the collection, use, and disclosure of your information as described herein.

Personal Information We Collect or Process

When we use the term "personal information," we are referring to information that identifies or can reasonably be linked to you. Personal information does not include information that is collected anonymously or that has been de-identified. Depending on how you interact with the Services, we may collect or process the following categories:

Contact details including your name, address, billing address, shipping address, phone number, and email address. Financial information including credit card, debit card, and financial account numbers, payment card information, transaction details, and other payment details. Account information including your username, password, security questions, preferences and settings. Transaction information including the items you view, add to your cart, add to your wishlist, or purchase, return, exchange or cancel, and your past transactions. Communications with us including information you include when contacting customer support or otherwise reaching out to us. Device information including information about your device, browser, or network connection, your IP address, and other unique identifiers. Usage information including information regarding your interaction with the Services, including how and when you interact with or navigate the Services.

Personal Information Sources

We may collect personal information from the following sources: directly from you, including when you create an account, visit or use the Services, or communicate with us; automatically through the Services, including from your device when you use our products or services or visit our websites, and through the use of cookies, pixels, and similar tracking technologies (described in detail below); from our service providers, including when they collect or process your personal information on our behalf; and from our partners or other third parties.

Cookies, Pixels, and Tracking Technologies

We and our advertising and analytics partners use cookies, pixels, tags, web beacons, and similar tracking technologies (collectively, "Tracking Technologies") on the Services to collect information about your activity on our site and other websites.

We currently use the following Tracking Technologies:

  • Meta Pixel (Meta Platforms, Inc.) — We use the Meta Pixel to measure the effectiveness of our advertising on Facebook and Instagram, to build custom audiences for advertising, and to serve targeted advertisements to you on Meta platforms based on your activity on our Services. The Meta Pixel may collect information such as page views, items viewed or added to your cart, and purchases. To learn more about how Meta uses this information, visit Meta's Privacy Policy at https://www.facebook.com/privacy/policy/. To opt out of Meta's use of your data for targeted advertising, visit https://www.facebook.com/adpreferences/ad_settings.
  • Google Analytics (Google LLC) — We use Google Analytics to collect information about how visitors use our site, including pages viewed, time spent, and traffic sources. Google Analytics uses cookies to collect this information and report on site activity and trends. To learn about Google's privacy practices, visit https://policies.google.com/privacy. To opt out of Google Analytics, you may download the Google Analytics Opt-out Browser Add-on at https://tools.google.com/dlpage/gaoptout.
  • Google Ads (Google LLC) — We use Google Ads conversion tracking and remarketing to measure the performance of our advertising campaigns and to show you relevant advertisements on Google Search, YouTube, and across the Google Display Network based on your activity on our Services. To opt out of Google's personalized advertising, visit
  • TikTok Pixel (TikTok Inc.) — We use the TikTok Pixel to measure the effectiveness of our advertising on TikTok, to build audiences for advertising, and to serve targeted advertisements on TikTok based on your activity on our Services. The TikTok Pixel may collect information such as page views, items viewed, and purchase events. Please be aware that TikTok may transfer data internationally. To learn more about TikTok's privacy practices, visit 

The above list reflects our current use of Tracking Technologies and may be updated from time to time. Additional third-party tracking technologies may be in use that are not listed above.

If you would like to opt out of interest-based advertising more broadly, you may also visit http://optout.aboutads.info/ or http://optout.networkadvertising.org/.

If you visit our website with the Global Privacy Control (GPC) opt-out preference signal enabled, we will treat this as a request to opt out of the sale or sharing of your personal information for the device and browser you are using. To learn more about GPC, visit https://globalprivacycontrol.org/. We do not otherwise recognize "Do Not Track" signals from your browser.

How We Use Your Personal Information

Depending on how you interact with us, we may use your personal information to provide, tailor, and improve the Services, including to process payments, fulfill orders, manage your account, arrange shipping, facilitate returns and exchanges, remember your preferences, send account-related notifications, and create a customized shopping experience for you. We may also use your personal information for marketing and advertising purposes, including sending marketing, advertising, and promotional communications by email, text message, or postal mail, and showing you targeted online advertisements — including through the Tracking Technologies described above — on our Services and on third-party platforms such as Meta, Google, and TikTok, based on your activity on our Services and other websites. We use your personal information for security and fraud prevention, including to authenticate your account, provide a secure payment and shopping experience, and detect, investigate, or take action regarding possible fraudulent, illegal, or malicious activity. We use your personal information to communicate with you, provide customer support, and maintain our business relationship with you. We also use your personal information for legal reasons, including to comply with applicable law, respond to valid legal process, and enforce or investigate potential violations of our terms or policies.

How We Disclose Personal Information

We may disclose your personal information to third parties in the following circumstances: with Shopify and service providers who perform services on our behalf, such as IT management, payment processing, data analytics, customer support, cloud storage, fulfillment, and shipping; with advertising and analytics partners, including Meta Platforms, Google, and TikTok, to deliver targeted advertising and measure campaign performance — sharing data with these partners for the purpose of targeted or cross-context behavioral advertising may constitute "sharing" of personal information under applicable privacy laws, including the California Consumer Privacy Act (CCPA), and you have the right to opt out of this sharing as described below; when you direct or consent to our disclosure of certain information to third parties, such as to ship you products or through your use of social media widgets or login integrations; with our affiliates or otherwise within our corporate group; and in connection with a business transaction such as a merger or bankruptcy, to comply with legal obligations, to enforce applicable terms of service or policies, or to protect or defend the Services, our rights, and the rights of our users.

Relationship with Shopify

The Services are hosted by Shopify, which collects and processes personal information about your access to and use of the Services. Information you submit to the Services will be transmitted to and shared with Shopify, as well as third parties that may be located in countries other than where you reside. To learn more about how Shopify uses your personal information and any rights you may have, visit the Shopify Consumer Privacy Policy at https://www.shopify.com/legal/privacy. You may also exercise rights related to data processed by Shopify at the Shopify Privacy Portal.

Third-Party Websites and Links

The Services may provide links to websites or online platforms operated by third parties. We are not responsible for the privacy or security policies of such sites. Information you share on third-party social networking platforms may be viewable by other users of those platforms without limitation as to its use by us or by a third party.

Sale and Sharing of Personal Information

We do not sell your personal information for money. However, our use of Tracking Technologies — including the Meta Pixel, Google Ads, and TikTok Pixel — may constitute "sharing" of personal information for cross-context behavioral advertising under applicable laws such as the CCPA. You have the right to opt out of this sharing as described in Your Rights and Choices below. As of the effective date of this Privacy Policy, we do not knowingly sell or share the personal information of individuals under 16 years of age.

Children's Data

The Services are not intended to be used by children, and we do not knowingly collect any personal information about children under the age of majority in your jurisdiction. If you are the parent or guardian of a child who has provided us with their personal information, you may contact us using the contact details below to request that it be deleted.

Security and Retention of Your Information

No security measures are perfect or impenetrable, and we cannot guarantee perfect security. We recommend that you do not use unsecure channels to communicate sensitive or confidential information to us. How long we retain your personal information depends on factors such as whether we need the information to maintain your account, provide the Services, comply with legal obligations, resolve disputes, or enforce applicable contracts and policies.

Your Rights and Choices

Depending on where you live, you may have some or all of the following rights: the right to access or know the personal information we hold about you; the right to delete personal information we maintain about you; the right to correct inaccurate personal information we maintain about you; the right of portability to receive a copy of your personal information and request that we transfer it to a third party, subject to certain exceptions; the right to opt out of the sale or sharing of your personal information for targeted advertising purposes, including sharing via the Meta Pixel, Google Ads, and TikTok Pixel — to exercise this right, please email us at support@mentaidhealth.com with the subject line "Opt Out of Targeted Advertising" and we will process your request within 15 business days; and the right to manage communication preferences, including opting out of promotional emails at any time by using the unsubscribe option in our emails, though we may still send you non-promotional emails about your account or orders.

You will not be discriminated against for exercising any of these rights. We may need to verify your identity before processing your request. You may also designate an authorized agent to make requests on your behalf, subject to verification.

Complaints

If you have complaints about how we process your personal information, please contact us using the details below. Depending on where you live, you may also lodge a complaint with your local data protection authority.

International Transfers

We may transfer, store, and process your personal information outside the country you live in. If we transfer your personal information out of the European Economic Area or the United Kingdom, we will rely on recognized transfer mechanisms such as the European Commission's Standard Contractual Clauses, unless the transfer is to a country with an adequate level of protection.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. We will post the revised Privacy Policy on this website and update the "Last Updated" date.

Contact

Should you have any questions about our privacy practices or this Privacy Policy, or if you would like to exercise any of the rights available to you, please email us at support@mentaidhealth.com or write to us at:

Business Name: MENTAID, LLC
Business Address: 1219 North Causeway Boulevard, Metairie, LA 70001
US Toll-free Phone Number:  (888) 480-2707
LA Secretary of State Charter number: 46605285K